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Slightly Boring but Useful
I genuinely don't have much to comment on. This book is frequently recommended due to its simplicity. Also, you've probably already seen the movie, so you should be vaguely familiar with the plot. Even if you aren't, there's not much to get confused about as the story is pretty simple. Kiki, with her cat companion Jiji, flies to a new town to help the citizens. Eventually, she opens a delivery service and goes on a bunch of small adventures helping customers.
At first, the lack use of kanji and frequent use of onomatopoeia made it unpleasant, but my frustration faded as I continued. I agree with the idea that it is a good first read.
Other people have commented that they found the book interesting. But I didn't feel the same way. The middle of this book was genuinely a pain to get through. I picked it up months ago and read it on and off because I just couldn't dedicate myself to it. Not much here, just a simple story written in easily approachable language.